Back to matchesWe found a matchYour institution may have rights to this item. Sign in to continue.TitlePractical Strategies for Avoiding Problems in Graphic Communication.AuthorsSomerick, Nancy M.AbstractDiscusses practical strategies to make graphic communication appealing and readable. Selection of appropriate typeface; Maintenance of appropriate contrast between type and its background; Use of appropriate line lengths.SubjectsVISUAL communication; FONTS &; typefaces; TYPOGRAPHIC design; ADVERTISING layout &; typography; PUBLIC relations; COMMUNICATIONPublicationPublic Relations Quarterly, 2000, Vol 45, Issue 3, p32ISSN0033-3700Publication typeArticle