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- Title
Eco-labelling, Competition and Environment: Endogenization of Labelling Criteria.
- Authors
Ben Youssef, Adel; Lahmandi-Ayed, Rim
- Abstract
This paper suggests a modelling of the labelling procedure consistent with empirical observations, that allows the endogenous calculation of labelling criteria. The authority in charge of the labelling program chooses the level of labelling criteria so as to maximise the social surplus, anticipating competition between firms in environmental qualities and prices. While accounting simply for the informational role of labels, this model allows to understand observed behavior such as firms’ ignorance of a label, resistance, support or indifference of firms to the labelling program and the decision of the authority not to set up a label.
- Subjects
ECO-labeling; GREEN marketing; ENVIRONMENTAL quality; ENVIRONMENTAL protection; EMPIRICAL research; BUSINESS enterprises; CONTESTS
- Publication
Environmental & Resource Economics, 2008, Vol 41, Issue 2, p133
- ISSN
0924-6460
- Publication type
Article
- DOI
10.1007/s10640-007-9184-6