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- Title
Benefícios da aglomeração de fi rmas: evidências do arranjo produtivo de semijoias de Limeira.
- Authors
Thomaz, José Carlos; Brito, Eliane Pereira Zamith; Marcondes, Reynaldo Cavalheiro; Ferreira, Fernando Coelho Martins
- Abstract
Studies indicate that the clustering of local fi rms in the same line of business produces externalities arising from the specialization of labor, the emergence of infrastructure and the exchange of information. These externalities affect the performance of these fi rms. Thus, this study aimed to show the benefi ts of the clustering of fi rms, by investigating the production of semi-precious jewelry in the city of Limeira. In-depth interviews with authorities and executives of the local productive arrangement were explored using content analysis. This was crosschecked with secondary data, to analyze the local economic activity. There is cooperative action only among small groups of fi rms that cre-ate value for individual companies that cooperate. The coordinated actions of the association of manufacturers to improve their image via communication, exploring the positive aspects of the local product, have also been relevant for the performance of the fi rms. The availability of skilled labor is a factor that reduces costs, but quality gains are yet to be achieved. Informal transmission of knowledge about production process improvements and the presence of suppliers helping to develop design are relevant aspects for the product category, which is strongly related to fashion. The support of universities and research centers in the training of skilled labor also benefi ts the businesses. There are, however, some negative effects of proximity, of which the most obvious is the lack of product differentiation and the consequent price-based competition
- Subjects
LIMEIRA (Santa Catarina, Brazil); SANTA Catarina (Brazil : State); BRAZIL; JEWELRY; GEMS &; precious stones; PRODUCTION management (Manufacturing); COOPERATION; BUSINESS enterprises; BUSINESSMEN; SKILLED labor
- Publication
Revista de Administração, 2011, Vol 46, Issue 2, p191
- ISSN
0080-2107
- Publication type
Article
- DOI
10.5700/rausp1007