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- Title
Knowledge, Attitudes and Practices Regarding Raw Milk Consumption in the Pacific Northwest.
- Authors
Bigouette, John Paul; Bethel, Jeffrey W.; Bovbjerg, Marit L.; Waite-Cusic, Joy G.; Häse, Claudia C.; Poulsen, Keith P.
- Abstract
Currently, the majority of foodborne outbreaks associated with milk products are due to the consumption of raw milk. Relatively little knowledge is available as to why consumers choose to drink raw milk instead of pasteurized milk. To determine the knowledge, attitudes and practices related to raw milk consumption, a survey was performed using questionnaires distributed via online ads targeting users in the Pacific Northwest. Descriptive statistics were generated to characterize the study population and bivariate analyses were performed to determine differences in knowledge, attitudes and practices among identified consumption groups (i.e., current, former, never). We further identified current consumers as exclusive or non-exclusive. A total of 227 questionnaires were completed. Former raw milk consumers most often cited convenience (35.8%) as the reason for not consuming raw milk. Current raw milk consumers most often cited the reason for drinking raw milk as taste (72.4%) and perceived holistic health benefits (67.2%). Also, 67.9% of current consumers reported not trusting state health officials' recommendations regarding food safety. Raw milk consumers, particularly those who consume raw milk exclusively, reported health benefits and concerns about the safety of pasteurized milk as reasons for consuming raw milk, providing themes for future interventions to address.
- Subjects
PACIFIC Northwest; RAW milk; DAIRY products; FOODBORNE diseases; PASTEURIZATION of milk
- Publication
Food Protection Trends, 2018, Vol 38, Issue 2, p104
- ISSN
1541-9576
- Publication type
Article