Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.Title2. AREA ANALYSIS.AuthorsDouglas, Edna; Holloway, Robert J.AbstractThe article presents a section of abstracts relating to area analysis in marketing, including the articles "Location Theory and Trade Theory: Short-Run Analysis," by Walter Isard and "New England Market."SubjectsNEW England; MARKETING; INDUSTRIAL location; LOCATION analysis; ECONOMIC lot size; ISARD, Walter, 1919-2010; DEMOGRAPHIC researchPublicationJournal of Marketing, 1954, Vol 19, Issue 2, p174ISSN0022-2429Publication typeAbstract