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- Title
Addressing Issues That Arise in a Mature Franchise System.
- Authors
Pearce, Ted
- Abstract
Franchisors who manage their franchise systems without seeking franchisee input, and franchisee buy-in, will likely find franchisees resistant to unilateral pronouncements. To determine a franchisee's motivation, a franchisor will need to ask (1) how long will a franchisee remain mentally tethered to the franchise system; (2) when will a franchisee burn out; and/or (3) when will life-style satisfaction begin to de-motivate a franchisee? Moreover, if franchisees cannot voice their concerns and make recommendations to their franchisor, they may perceive the franchisor as autocratic and not interested in the well-being of is franchisees and the overall franchise system. Without the cooperation, patience, and the spirit of compromise between the franchisees and the franchisor, the parties would never have developed this new franchise agreement that met the needs of both the franchisor and the franchisees.
- Subjects
BUSINESS cycles; NO confidence motions
- Publication
Franchise Law Journal, 2022, Vol 41, Issue 3, p401
- ISSN
8756-7962
- Publication type
Article