Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleQUELQUES RÉFLEXIONS AUTOUR DE L'ATELIER DE RECHERCHE APPLIQUÉE DE L'AFM.AuthorsFilser, Marc; Vernette, EricPublicationDécisions Marketing, 2010, Issue 59, p5ISSN0779-7389Publication typeArticleDOI10.7193/dm.059.05.06