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- Title
Partner Identification Strategy for International Joint Venturing in India.
- Authors
Jain, Kirti; Jain, Sudhir K.
- Abstract
This paper clearly demarcates the boundaries of international joint venture (IJV) activity and identifies avenues for profitable deployment of corporate resources. Its objective is to analyse partner identification strategies in international joint venturing between Indian auto firms and their non-Indian partners. The results provide complementary partner objectives as critical decision factors sought by firms in the formation of IJVs. The paper reveals four distinct factors. The foreign partner looks for local resources, business strategy, financial resource and country business environment related issues from the Indian partner. The Indian partner looks for Iong-term competency-competitiveness generation, international market entry strategy, MNC techno-managerial advantage and financial resource related advantages. This leads to a conceptual model, which is used to integrate the results. The paper suggests that IJVs are a new type of organizational form where inter-partner objective alignment and the complementary nature of objectives are pertinent. It also suggests that IJVs are a good means of entry in medium and Iong-term commitments. Continuous re-venturing of IJVs with dynamic objective re-alignments is always needed.
- Subjects
INDIA; JOINT ventures; INTERNATIONAL business enterprises; STRATEGIC alliances (Business); BUSINESS enterprises; CORPORATIONS; INTERNATIONAL markets; INTERNATIONAL trade
- Publication
Decision (0304-0941), 2004, Vol 31, Issue 1, p97
- ISSN
0304-0941
- Publication type
Article