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- Title
Aesthetic Functionality: Trademark Law's Red Herring Doctrine.
- Authors
Tal, Noa
- Abstract
The article offers information on the economic inefficiencies of aesthetic functionality, which affects the ability to encourage socially responsible behavior in individuals and companies with reference to trademark law of the U.S. It informs that the doctrine of aesthetic functionality promotes the practice of unauthorized imitation of trademarks of competitor companies that cannot logically result in economic or social gain.
- Subjects
UNITED States; LAW &; aesthetics; TRADEMARK laws; IMITATIVE behavior; INTERPERSONAL relations; TRADEMARK infringement
- Publication
Texas Intellectual Property Law Journal, 2013, Vol 22, Issue 1, p25
- ISSN
1068-1000
- Publication type
Article