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- Title
ESTRATEGIA, LIDERAZGO Y ACTITUD POSITIVA: TRES CLAVES DEL ÉXITO EMPRESARIAL.
- Authors
Villena Guirao, Fabián; Torreblanca Diaz, Francisco; Lorente Sanjuán, Francisco J.; Juárez Varón, David
- Abstract
According to the different transformations that occur in the world, companies have changed the rating aspects Creativity, as a strategic business tool, leadership, as the key to achieve the objectives and expected results, and attitude of the people, as the difference in an environment where products and prices are becoming more alike, become the elements most valued by companies.
- Subjects
STRATEGIC planning; LEADERSHIP; EMPLOYEE attitudes; BUSINESS enterprises; CREATIVE ability
- Publication
3C Empresa, 2014, Vol 3, Issue 2, p112
- ISSN
2254-3376
- Publication type
Article