We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
A STUDY ON THE FACTORS INFLUENCING STUDENTS' DECISION TO STUDY ABROAD.
- Authors
Kakkad, Poonam; Nair, T. P. Madhu
- Abstract
Higher education has become an increasingly competitive sector. The number of countries that are actively involved in international student recruitment has grown considerably. Given the growing international competition among countries for attracting international students, it has become increasingly important to gain a better understanding of the factors that influence students' decision to study abroad. This research paper investigates the factors that influence students' decision on studying abroad with a focus on what benefits are associated with an international education that are important for students. The study also investigates the barriers that students perceive while making a decision about studying overseas. Relevant data pertaining to it has been collected with the help of a structured questionnaire from under / post graduate students of Mumbai University, Mumbai, India. This study employs quantitative design to gain an insight into the factors that are influencing students' decision to study abroad. The paper identifies motivational and constraining factors that influence students' decision with regards to the same. The conclusion derived from the study is expected to benefit global universities in understanding how to re-design their marketing and recruitment strategies in attracting foreign students. The study will help list down various push factors and pull factors that influence the choice of country and institution for overseas studies. The findings are expected to be of theoretical and practical implications.
- Subjects
INDIA; HIGHER education administration; FOREIGN students; ECONOMIC competition; EDUCATION; EDUCATIONAL outcomes
- Publication
BVIMSR Journal of Management Research, 2015, Vol 7, Issue 2, p98
- ISSN
0976-4739
- Publication type
Article