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- Title
MOBILE BANKING: Mass Market Solution.
- Abstract
The article reports on the emergence of mobile telephone banking services in Africa. The proliferation of phone banking services across Africa has opened a new way to extend affordable and accessible financial services to people living within the region. One of these services is M-Pesa, a joint product of the Vodaphone/Safaricom mobile phone firm, the commercial Bank of Africa and microfinance organization Faulu Kenya, which provides affordable services to customers using phone or phone cards wherever there is a mobile phone signal. Other similar services are offered by Wizzit South Africa, Celpay, a product of the First National Bank of South Africa and cellphone provider Mobile Telephone Networks.
- Subjects
AFRICA; MOBILE banking industry; SOUTH African Bank of Athens Ltd. Wizzit Division; MOBILE Telephone Networks (Pty) Ltd.; SAFARICOM PLC; BANK of Africa Group; FIRST National Bank of South Africa (Company); TELEPHONE bill paying services; ONLINE banking; BANKING industry automation; HOME banking services
- Publication
Africa Research Bulletin: Economic, Financial & Technical Series, 2008, Vol 45, Issue 2, p17742
- ISSN
2053-227X
- Publication type
Article
- DOI
10.1111/j.1467-6346.2008.01524.x