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- Title
GRAU DE SATISFAÇÃO DOS DISCENTES DE ADMINISTRAÇÃO COM SEU CURSO E SUA IES.
- Authors
Nery do Vale, Aline Francilurdes; Barra de Oliveira, Agostinha Mafalda; de Sousa, Juliana Carvalho
- Abstract
The survival of Higher Education Institutions (HEIs), whether public or private, depends on the quality of services offered and customer satisfaction. Considering the needs of Mossoró labor market and the competitive reality of the educational environment, this study aimed to measure the degree of satisfaction of students of administration of Rural Semi-Arid Federal University (Ufersa), on the following attributes: Labor market, IES, Structure of HEI and Course. To this end, 137 students enrolled in the semester 2015.2 answered the collection instrument developed by Mainardes and Do-mingues (2008) that measures these attributes. Based on the descriptive analysis of the data collected, it can be inferred that the students in administration of Ufersa are more satisfied with the attributes: Course and Labor market, to the detriment of the attributes: Structure of HEI and HEI. The results of this research can support the Managers, of IES and specifically of administration course, in decision making for improvement actions in both instances.
- Publication
RAIMED: Revista de Administração IMED, 2016, Vol 6, Issue 1, p105
- ISSN
2237-7956
- Publication type
Article
- DOI
10.18256/2237-7956/raimed.v6n1p105-115