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- Title
Instructor's Note: RHS, Inc.: Innovation 'Guiding' Agriculture.
- Authors
Schenkel, Mark T.; Finley, Jane; Chumney, Wade
- Abstract
The article offers information on the business growth of RHS Inc. through the agricultural equipment innovation led by its founder Rick Heiniger. It says that Kansas State University graduate Heiniger established his proprietorship Rick Heiniger Sales in 1980 which sells agricultural equipment. It mentions that he changed the company's name to RHS Inc. in 1981 due to his belief that it would develop the image of the venture. It says that Heiniger sold spray equipment to Rockey Manufacturing Co. (RMC) and developed a global positioning system (GPS) technology for agriculture with its partner CSI Wireless.
- Subjects
RHS Inc.; HEINIGER, Rick; AGRICULTURAL innovations; BUSINESS development; GLOBAL Positioning System; CSI Wireless (Company); ROCKEY Manufacturing Co.; AGRICULTURAL equipment; KANSAS State University
- Publication
Entrepreneurship: Theory & Practice, 2012, Vol 36, Issue 2, p425
- ISSN
1042-2587
- Publication type
Article
- DOI
10.1111/j.1540-6520.2010.00408_2.x