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- Title
Preocupaciones profesionales y académicas de los estudiantes de la carrera de Diseño Gráfico a partir de la capacidad de expresión del meme de Internet en un entorno sociodigital.
- Authors
Rey Somoza, Nuria; Cueva, Melba Cristina Marmolejo
- Abstract
The evolution of information and communication technologies has brought about changes in the way in which individuals interact and express themselves converted into connected users through different digital entertainment platforms in their daily lives. Facebook, being the most used social network, becomes a space where interests and experiences can be shared and an own digital identity can be built. The Internet meme is very important within the digital formats for the dissemination of social issues or concerns, reason why it is the object of study in this research. The objectives of the paper are: to use the meme as an indicator of transmission of messages in social networks, and to identify the concerns of graphic design students through them. The methodology is characterized by developing from a qualitative approach which, through observation, filing and extraction of categories, allows identifying the main problems that students find in relation to their academic training. The results show seven main categories: (1) personal aspects; (2) professional aspects; (3) materials; (4) thesis; (5) concepts of graphic design; (6) university; and (7) popular culture. These are broken down into specific categories and subcategories, among which the one that refers to the "stress" generated in their academic journey stands out in a higher level, as well as the "professional loss of prestige" suffered in the labor market. As conclusions, it is also possible to emphasize that Internet memes can throw information of the personality and the concerns of the users which change as the student progresses to higher levels of his career.
- Publication
Kepes, 2019, Vol 16, Issue 19, p65
- ISSN
1794-7111
- Publication type
Article
- DOI
10.17151/kepes.2019.16.19.4