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- Title
Social Networks, New Ways To Promote Organizations.
- Authors
Bucţă, Radu Cristian; Ocneanu, Lucian; Fotache, Marian; Fotache, Gabriela
- Abstract
Advertising is an indispensable tool in modern society organizations. Costs of its use can vary from company to company, but one thing is certain - is an effort to any business at any level. For cost efficiency, this activities must have the maximum effect of a promotional effort should peak at a minimum cost. Popularity of socialization sites is on upward curve which is a big reason for advertising because it can be accessed with minimal cost and can thus meet the criterion of efficiency of a promotional campaign.
- Subjects
SOCIAL networks; MARKETING; MARKETING effectiveness; SOCIALIZATION; ADVERTISING costs; ADVERTISING effectiveness
- Publication
Economy Transdisciplinarity Cognition, 2011, Vol 14, Issue 1, p410
- ISSN
2067-5046
- Publication type
Article