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- Title
International Sport Marketing.
- Authors
Dickson, Geoff
- Abstract
The article offers news briefs on sport marketing worldwide. The Suncorp Stadium and the Tennis Centre in Queensland were submerged due to floods and cyclones in the state. The Tohoku Rakuten Golden Eagles baseball team's tournament played a significant role in promoting unity in Japan which was affected by earthquake and tsunami on March 11, 2011. The rate of players in Canterbury, New Zealand has decreased by 15% due to the 6.3-magnitude earthquake that hit the country on February 22, 2011.
- Subjects
SPORTS marketing; STADIUMS; BASEBALL teams -- Social aspects; BASEBALL tournaments; EARTHQUAKES &; society
- Publication
Sport Marketing Quarterly, 2011, Vol 20, Issue 3, p185
- ISSN
1061-6934
- Publication type
Article