Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleTHE PROBLEMS OF PRICING A PRODUCT LINE $ $ $ $.AuthorsOxenfeldt, Alfred R.AbstractExamines the problems in pricing a product line for marketing executives. Discussion of sales-linked product pricing; Pricing of competitive items; Effects of interlinkage when setting prices; Establishment of differentials.SubjectsPRICING; MARKETING; SALES managementPublicationManagement Review, 1966, Vol 55, Issue 10, p54ISSN0025-1895Publication typeArticle