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- Title
MARKETING QUALITY MANAGEMENT IN INDUSTRY 4.0 IN TRANSBORDER MARKETS.
- Authors
Sozinova, Anastasia A.; Saveleva, Nadezhda K.
- Abstract
The purpose of this paper is to study the problem of product quality management of Industry 4.0 in transborder markets. Humanity lives in the age of the end of the Third, digital, revolution, which started in the second half of the 20th century. Its specific features include the development of Information and Communication Technology and automatization and robotization of the production processes. The specific features of Industry 4.0 are fully automatized productions, at which the management of all processes is conducted in real-time and in view of the changing external conditions. Cyberphysical systems can be used to create virtual copies of the real-world objects, manage physical processes, and make decentralized decisions.
- Subjects
MARKETING management; TOTAL quality management; INFORMATION &; communication technologies for development; PRODUCT quality management; MARKETING
- Publication
International Journal for Quality Research, 2022, Vol 16, Issue 3, p955
- ISSN
1800-6450
- Publication type
Article
- DOI
10.24874/IJQR16.03-20