We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
NEUROECONOMIC MODELS OF DECISION-MAKING.
- Authors
POPESCU, Gheorghe H.; NICA, Elvira
- Abstract
Over the past decade, there has been increasing evidence describing economic models of decision making, the neural processes underlying behavior, the deep structure of human preferences, and the regions of activation in the brain observed in judgment and decision making in economic contexts. The aim of the present study is to examine and evaluate the potential of neuroeconomics to help in constructing models of economic decision making, the neurobiological mechanisms that are responsible for making economic choices, and the psychological process of economic decision making.
- Subjects
NEUROECONOMICS; DECISION making; JUDGMENT (Psychology); PSYCHOLOGY; SOCIAL sciences; CONSUMER preferences; ECONOMIC models
- Publication
Knowledge Horizons / Orizonturi ale Cunoasterii, 2014, Vol 6, Issue 1, p63
- ISSN
2069-0932
- Publication type
Article