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- Title
Experiencing augmented reality for social engagement in a network environment.
- Authors
Rafi, Ahmad; Paul, Avijit; Suhaifi, Syazani; Chor Choon Keong; Aziz, Kamarulzaman Ab.; Zulkifli, Amar
- Abstract
This paper describes how Augmented Reality (AR) can be utilized to create social engagement in a network environment. The project called Virtual Merdeka incorporated AR as a social networking platform via Facebook to promote Malaysian Independence Day targeted for teenagers. The system used Flash-based ARtoolkit (also known as FLARtoolkit) and developed in the Facebook API that allows users to capture their images with a virtual flag and positioned it on a 3D building model. Markers were prepared on paper to establish the point of reference. The aim of this project is to explore the level of engagement in a social networking environment using AR as a means of communication. It also highlights the technical challenges and considerations from the first round experiment to create a rich social AR engagement.
- Subjects
MALAYSIA; AUGMENTED reality; SOCIAL networks; ONLINE social networks; FACEBOOK (Web resource); INDEPENDENCE Day (Malaysia); INTERNET users
- Publication
GSTF Journal on Computing, 2011, Vol 1, Issue 3, p9
- ISSN
2010-2283
- Publication type
Article
- DOI
10.5176_2010-2283_1.3.86