The article presents information on Pathway Genomics of San Diego, California. According to founder and chief executive officer (CEO) James Plante, the key advantages they offer over competitors include the depth, speed and security of the genotyping analysis they perform. Chief scientific officer David Becker used to work for TorreyPines Therapeutics. The company's Health Test retails for 249 U.S. dollars while its Ancestry Kit retails for 199 U.S. dollars.