Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleJim Turner.AuthorsMadden, StanAbstractPresents an interview with Jim Turner, president of the Dr Pepper Bottling Co. of Texas. Relationship between sports and business in the United States; `Ingredient-free' soft drinks; Determination of value in the softdrink industry.SubjectsTURNER, JimPublicationBaylor Business Review, 1994, Vol 12, Issue 1, p2ISSN0739-1072Publication typeInterview