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- Title
The Portable Music Player as a Defense Mechanism.
- Authors
Burns, JosephE.; Sawyer, PaulR.
- Abstract
A survey of iPod-related blogs and university students was performed in the fall of 2007 to test whether an iPod defense mechanism existed. Respondents were asked how they would react, in terms of their iPods and earbuds, if approached by someone that interested them, somewhat interested them or did not interest them. Results suggested that respondents reacted differently the less the approaching person interested them, signifying a defensive mechanism somewhat akin to that employed by cellular phone users.
- Subjects
DIGITAL music players; DEFENSE mechanisms (Psychology); IPOD (Digital music player); PORTABLE media players; BLOGS; COLLEGE students; CELL phones; CORPORATE profits; APPLE Inc.
- Publication
Journal of Radio & Audio Media, 2010, Vol 17, Issue 1, p96
- ISSN
1937-6529
- Publication type
Article
- DOI
10.1080/19376521003733426