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- Title
Industry Focus.
- Abstract
The article offers concrete industry news briefs. Topics discussed include the corporate branding campaign launched by engineering and architectural firm Buchart Horn during its 70th anniversary celebration, the exclusive agreement signed by Desamanera SRL based in Italy with ChemCognition LLC for conducting market research and for product representation in North America, and the announcement from Fiber-Reinforced Concrete Association (FRCA) concerning the membership of FRC Industries.
- Subjects
CONCRETE industry; BUCHART Horn Inc.; BRANDING (Marketing); DESAMANERA Srl; CHEMCOGNITION LLC; BUSINESS partnerships; FRC Industries (Company)
- Publication
Concrete International, 2016, Vol 38, Issue 4, p88
- ISSN
0162-4075
- Publication type
Article