Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleHealth Care Marketing Abstracts.AuthorsMalhotra, Naresh K.; Grashof, John F.; Burger, Philip C.; Zallocco, Ronald L.AbstractThe article presents a list of abstracts for health care marketing articles, including one about revising the health care system and another about nursing home costs.SubjectsMEDICAL care marketing; HEALTH care industry; NURSING home rates; NURSING home carePublicationJournal of Health Care Marketing, 1992, Vol 12, Issue 1, p86ISSN0737-3252Publication typeAbstract