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- Title
Culture, Autobiographical Memory, and Behavioral Frequency Reports: Measurement Issues in Cross-Cultural Studies.
- Authors
Ji, Li-Jun; Schwarz, Norbert; Nisbett, Richard E.
- Abstract
Chinese and American respondents were equally likely to rely on response scales as a flame of reference in estimating the frequencies of unobservable behaviors, for which people have little episodic knowledge. Moreover, both drew on information extracted from the scales in making comparative judgments involving the self. Chinese respondents, however, were less influenced by the response alternatives than were Americans for observable behaviors, both in their behavioral reports and comparative judgments. The authors suggest that this occurred because members of collectivist societies attend closely to their own and others' behaviors to ensure smooth social functioning, resulting in memories for behaviors that Americans can only estimate.
- Subjects
AUTOBIOGRAPHICAL memory; BEHAVIOR; COGNITIVE psychology; CROSS-cultural studies; PSYCHOLOGY
- Publication
Personality & Social Psychology Bulletin, 2000, Vol 26, Issue 5, p585
- ISSN
0146-1672
- Publication type
Article
- DOI
10.1177/0146167200267006