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- Title
TRAINING RESEARCHERS FOR DEVELOPMENT COMMUNICATION IN AFRICA.
- Authors
Bourgault, Louise M.
- Abstract
Advices people who train researchers to conduct development communication research in Africa. Status of the training offered by development agencies; Outline of the difficulties that arise in the development communication research classroom; Challenges encountered by students in mastering the techniques of qualitative research and development message pretesting; Examination of issues such as lack of familiarity with mass media practices and unfamiliarity with social science, among others; List of suggestions to be considered by instructors of development communication research training.
- Subjects
AFRICA; COMMUNICATIONS research; SOCIAL sciences; RESEARCH
- Publication
World Communication, 1989, Vol 18, Issue 1, p73
- ISSN
1818-8087
- Publication type
Article