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- Title
Civic Attitudes and Newspaper Readership in Chicago.
- Authors
Weaver, David; Fielder, Virginia Dodge
- Abstract
This article focuses on civic attitudes and newspaper readership in Chicago, Illinois. This study is undertaken on the assumption that it is not sufficient to employ only demographics to predict how often people read a daily newspaper, and especially not to explain why they read. This study is based on telephone interviews with 603 residents of Chicago metropolitan area selected by random digit dialing and interviewed by Mid-America Research of Chicago in mid-February of 1980. Although there are no significant differences between city and suburban residents in sex or average age, those living in the inner-ring suburbs of Chicago are significantly more educated, prosperous and white than those living in the city. There are substantially more respondents with a strong civic attitude than those with a weak attitude, but the average civic attitude scores do not differ significantly for city and suburban residents. City dwellers were significantly more likely to read or look into the newspaper "Chicago Sun-Times" than were those persons living in the suburbs, but there was no significant difference in frequency of reading or looking into the newspaper "The Chicago Tribune" between city and suburban residents.
- Subjects
CHICAGO (Ill.); NEWSPAPER circulation; READERSHIP surveys; CHICAGO Sun-Times (Newspaper); CHICAGO Tribune, The (Newspaper); METROPOLITAN areas; SUBURBS; LITERACY; CITIES &; towns
- Publication
Newspaper Research Journal, 1983, Vol 4, Issue 4, p11
- ISSN
0739-5329
- Publication type
Article
- DOI
10.1177/073953298300400402