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- Title
"Selling" Nebraska through Archer King's Exaggeration Postcards.
- Authors
Combs, H. Jason
- Abstract
In the first few decades of the early 1900s, the United States was postcard crazy; thousands of cards were exchanged daily. A distinct type, now referred to as exaggeration postcards, used photographic manipulation to create unique visual images. This, in turn, often presented places in a positive light and helped to articulate a sense of regional identity. Archer King was one artist who created exaggerated images to promote and sell Nebraska to a larger audience. King's postcards from the early 1900s were intentional and featured giant garden produce and oversized livestock along with, of course, larger-than-life ears of corn. His work gave Nebraska credibility, showing signs of progress and productivity with linkages to markets outside of the Great Plains. This study begins by evaluating trade cards and the history of postcards, then transitions to focus on the importance of King's exaggeration cards used to market and sell place.
- Subjects
NEBRASKA; GREAT Plains; ARCHERS; POSTCARDS; TRADING cards; BUSINESS cards; PLACE marketing
- Publication
Material Culture, 2021, Vol 53, Issue 1, p79
- ISSN
0883-3680
- Publication type
Article