We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
Management: Customer Experience & The Platypus Bank.
- Authors
Dawson, John
- Abstract
The article discusses a customer experience survey on myths about customer satisfaction. Topics discussed include customer satisfaction surveys that mentions the need to meet customer expectations, customer expectations formulated as condition ad Product Quality plus Service Quality over Price plus Hassle factor and the bank First Direct recognized as an organisation that understand its customer expectations.
- Subjects
CUSTOMER satisfaction surveys; CUSTOMER satisfaction; CONSUMER protection; QUALITY of service; HSBC Bank PLC
- Publication
Journal of the Australian & New Zealand Institute of Insurance & Finance, 2013, Vol 36, Issue 4, p11
- ISSN
1444-8505
- Publication type
Article