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- Title
„Cartea Românească", model editorial reprezentativ pentru perioada interbelică.
- Authors
TÎRZIMAN, Elena
- Abstract
"Cartea Românească" Publishing House was established on August 19, 1919. The stated objective of the founding members was to create an editorial institution that will contribute to the printing of cheap literary and scientific works, meant to meet people's needs and to support education and emancipation of the Romanians. "Cartea Românească" also had its own system of bibliographic information: the monthly "Romanian Book Bulletin" and the bi-annual editorial catalogs. Another periodical launched by the publishing house was the "Laboratories Bulletin" that presented world-wide scientific achievements and the contributions of the Romanian scientists. Thus, the "Cartea Românească" managed to impose its own editorial and economic model, which led to an increased loyalty of its readers. Besides documents, the publishing house promoted and sold teaching materials and stationery products. A wise institutional policy individualized the publishing house on the Romanian market and made it known in the European space, by participation in numerous international book fairs.
- Subjects
PERIODICAL publishing; ECONOMIC models; BOOK industry exhibitions; HOUSE selling; TEACHING aids; CATALOGING; BIBLIOGRAPHIC databases
- Publication
Biblioteca: Revista de Bibliologie şi Știinţa Informării, 2019, Vol 30, Issue 3, p26
- ISSN
1220-3386
- Publication type
Article