We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
Partnering: Metrics Matter.
- Authors
Segil, Larraine
- Abstract
The article discusses the use of metrics as a tool to ensure success of business mergers. The article states that alliances are now a strategy employed to increase revenue, not just a way to cut costs, and that 70 percent of alliances fail or achieve only initial goals. The article states that it is important for executives to set up metrics for non-financial aspects of a merger, such as communication, decision making, and conflict resolution, in order to successfully ally companies. The article describes the two types of alliance metrics: development and implementation.
- Subjects
STRATEGIC alliances (Business); MERGERS &; acquisitions; BUSINESS success; BUSINESS networks; CORPORATE finance; INTERNATIONAL alliances; COST effectiveness; DECISION making; CONFLICT management; STRATEGIC planning
- Publication
Financial Executive, 2004, Vol 20, Issue 9, p30
- ISSN
0895-4186
- Publication type
Article