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- Title
Proceso de internacionalización de compañía multinacional de un país en desarrollo: las decisiones de inversión extranjera directa del Grupo Bimbo.
- Authors
Vélez Ocampo, Juan Fernando
- Abstract
There is a lack of extended knowledge on internationalization theories applied to developing countries firms (DCF) within the international business field. This paper explains the drivers of the international investment behavior of world leader baking company Bimbo and the relevance that the main internationalization theories have in the foreign direct investment (FDI) decisions. Ownership, Locational and Internalization (OLI) advantages, as well as the Uppsala model, will be explained and compared to the Bimbo's internationalization path. Furthermore, Bimbo's international operations are summarized and presented chronologically. Finally, a comparison between the above mentioned theories and the company's behavior is provided, and the conclusion that Dunning's (2000) eclectic paradigm explains the firm's internationalization is suggested.
- Subjects
GLOBALIZATION; INTERNATIONAL business enterprises; FOREIGN investments; BIMBO Bakeries USA Inc.; DECISION making in investments; BUSINESS planning; DEVELOPING countries
- Publication
Pensamiento & Gestión, 2013, Issue 34, p54
- ISSN
1657-6276
- Publication type
Article