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- Title
Análisis comparativo de las páginas web de las televisiones locales de la comarca del Gran Bilbao.
- Authors
Mendiguren Galdospin, Terese
- Abstract
These days, Internet offers new communication opportunities to the traditional journalism platform. As an economical and fast form of communication, it's able to provide the feed-back and some interactivity that television is not capable of offering on its own. Besides, the Net is an excellent resource for making community, one of the main objectives of local television channels. The local media have found on the Internet a way to overcome their natural communication space. This article shows the relationship between the Internet and five local television channels in the Greater Bilbao region: tele7, Telebilbao, Canal Bizkaia, Bilbovision and Canal Euskadi. The main aim is to know the present situation of these sites, their quality and their informative vocation. As the results demonstrate, not all the analyzed sites take advantage of technology resources on the Internet to establish a direct relationship between local channels and their audience. The precarious economic and human resources of some of these television channels makes it difficult for them to update their websites.
- Subjects
BILBAO (Spain); SPAIN; TELEVISION stations; TELEVISION networks; WEBSITES; INTERNET; LOCAL mass media; COMPARATIVE studies; COMPUTER network resources
- Publication
Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria, 2010, Vol 15, Issue 29, p89
- ISSN
1137-1102
- Publication type
Article