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- Title
Tourism: Radisson Hotel Group Africa.
- Abstract
The first half of 2022 saw Radisson Hotel Group enter several key new African markets along with other significant milestone signings and openings. Radisson Hotel Group continued its ambitious African growth strategy in the first half of 2022 and confirmed more than eight hotel openings and market entries with over 1,000 rooms across the region. The new openings and signings underline Africa's importance to the Group's overall growth strategy and are aligned with its objective of having more than 150 properties across Africa by 2025.
- Subjects
RADISSON Hotel Corp.; TOURISM; HOTEL marketing
- Publication
Africa Research Bulletin: Economic, Financial & Technical Series, 2022, Vol 59, Issue 7, p23963B
- ISSN
2053-227X
- Publication type
Article
- DOI
10.1111/j.1467-6346.2022.10723.x