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- Title
Some Evidence on Investor Actions and Accounting Messages--Part 1.
- Authors
Gonedes, Nicholas J.
- Abstract
The article presents some empirical evidence on the influence of one kind of contemporary accounting message on investors' actions. Investors' actions result from investors' directed thinking processes. The objective of such processes is the construction of transformational strategies, each of which is a behavioral scheme that has some probability of transforming a problematic present state of affairs into a more desirable future state of affairs. The nature of the transformational strategies formulated by investors will be determined by the present beliefs, motives, attitudes, and expectations of investors. The transformational strategies formulated by an investor represent schemes for intervening in an empirical process in order to control his future experiences. During the construction of such strategies, events are predicted and the dimensions and scope of the control over empirical events that may be exercised by the investor are defined and evaluated. An investor's perceptual system is the medium with which the phenomena of the environment are noticed and registered in accordance with the network of concepts that governs the investor's perceptual processes.
- Subjects
INVESTORS; ACCOUNTING; INVESTMENT analysis; BUSINESS enterprises; PROBABILITY theory; STRATEGIC planning; SENSORY perception
- Publication
Accounting Review, 1971, Vol 46, Issue 2, p320
- ISSN
0001-4826
- Publication type
Article