Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleBook reviews.AuthorsDumbeck, KristinaAbstractReviews the book `Branding With Type: How Type Sells,' by Stefan Rogener, Albert-Jan Pool and Ursula Packhauser.SubjectsBRANDING With Type (Book)PublicationTechnical Communication, 1997, Vol 44, Issue 4, p446ISSN0049-3155Publication typeBook Review