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- Title
Making Sense of Nashi's Political Style: The Bronze Soldier and the Counter-Orange Community.
- Authors
LASSILA, JUSSI
- Abstract
The Russian youth movement Nashi ("Ours"), established in early 2005, has become one of the best-known realizations of the Kremlin policies to develop after the Orange Revolution in late 2004. It is evident and well-documented that Nashi's political discourse is based on the Kremlin's state patriotism and the concept of "sovereign democracy." The less-discussed aspect of Nashi's discourse concerns its style-i.e., how the group expresses itself via its ideological position. The article argues that this viewpoint is central for understanding the controversial outcomes of the movement's public image in the context of post-Orange Russia. It is examined how Nashi's political discourse is formed in relation to the movement's ambition to create a cogent "counter-Orange" community. The group's web reports concerning its most active theme-campaigns centered around the Bronze Soldier episode in 2007-2008-are explored as a primary case study of Nashi's political discourse added by sociological data concerning youth's political participation in Russia, as well as views from two Nashi leaders. Drawing on theoretical concepts of Pierre Bourdieu and cultural pragmatics, the article demonstrates that Nashi's discourse illustrates a difficult and ultimately infelicitous balancing between didactics and stimulation, angling to bring these two dimensions into a convincing wholeness, "a Russian counter-Orange community."
- Subjects
UKRAINE; RUSSIA; UKRAINIAN Revolution, 2004; YOUTH movements; RUSSIAN politics &; government, 1991-; YOUTH; NATIONALISM; YOUTH in politics
- Publication
Demokratizatsiya, 2011, Vol 19, Issue 3, p253
- ISSN
1074-6846
- Publication type
Article