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- Title
e-Learning Risks: Why Universities Should NOT Go It Alone.
- Authors
Matthews, Tim; Pickar, Gloria; Schneid, Tom
- Abstract
With $1M, faculty support, and their reputation at risk, Eastern Kentucky University (EKU) sought a distance learning partner to assess the MS in Loss Prevention & Safety opportunity, and then market the program to qualified students ready to learn. This compelling case study demonstrates how marketplace demand and competitive advantage can overcome risks and build rewards.
- Subjects
RICHMOND (Ky.); KENTUCKY; ONLINE education; DISTANCE education; INTERNET in education; BUSINESS partnerships; RISK management in business; UNIVERSITY faculty; EASTERN Kentucky University
- Publication
Online Journal of Distance Learning Administration, 2007, Vol 10, Issue 3, p4
- ISSN
1556-3847
- Publication type
Article