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- Title
3. Channels of Distribution.
- Authors
Penn, Jr., William S.; Morgan, L. Robert; Fox, Harold W.; Wieland, John H.; Spencer, Ulric M.
- Abstract
The article presents abstracts of articles related to channels of distribution appearing in various periodicals. Articles abstracted include "Franchising Finds It's Industry," appearing in the June 19, 1965 issue of ""Business Week," "Mergers and Reciprocity," by Betty Bock, appearing in the April 1965 issue of "Conference Board Record," and "A Study of Dealers' Suits Under the Automobile Dealers' Franchise Act," by Michael J. Freed, appearing in the February 1964 issue of "University of Detroit Law Journal."
- Subjects
MARKETING; MARKETING channels; MERGERS &; acquisitions; SHOPPING
- Publication
Journal of Marketing, 1966, Vol 30, Issue 1, p79
- ISSN
0022-2429
- Publication type
Abstract