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- Title
THE ROLE OF STAKEHOLDERS IN IMPROVING THE IMAGE. CASE STUDY OLTCHIM SA RAMNICU VALCEA.
- Authors
Popescu, Maria Loredana
- Abstract
Oltchim SA, as a modern organization is functioning in a real context very complex , the result of combination of the three categories of production factors getting in relation with Oltchim SA. This scientific communication is a research of the role of the stakeholders getting in relation with Oltchim SA as components of the its environment: suppliers of material resources or services, suppliers of financial resources (banks) and personnel suppliers. For realizing his objectives, Oltchim Ramnicu Valcea, during the activity period, it was and it is obliged to face the date situations, to utilize at the maximum material capacities, technical - scientific and human for assure and keep the competition success by anticipating the evolutions in the area of research, developing technology and innovation.
- Subjects
STAKEHOLDERS; CASE studies; OLTCHIM SA; ECONOMIC activity; IMAGE analysis; STRATEGIC planning; FACTORS of production; ECONOMIC development
- Publication
Quality - Access to Success, 2012, Vol 13, p347
- ISSN
1582-2559
- Publication type
Article