Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleSustainable Development of Markets and Marketing Systems in a Globalized World.AuthorsHaase, Michaela; Kleinaltenkamp, Michael; Layton, Roger; Nill, Alexander; Pels, JacquelineAbstractA call for papers for the 37th Annual Macromarketing Conference, to be held on June 13-16, 2012 in Berlin, Germany, on topics including marketing systems in service economies, marketing ethics, and global innovation is presented.SubjectsMACROMARKETING; MARKETING ethics; SERVICE economy; CONFERENCES &; conventionsPublicationJournal of Macromarketing, 2011, Vol 31, Issue 4, p430ISSN0276-1467Publication typeArticleDOI10.1177/0276146711430451