Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleNudging our Way to a Better Tomorrow: Bridging the Gap between Consumer Behavior Research and Public Policy.AuthorsShah, Avni; Aaker, Jennifer; Andreasen, Alan; Ariely, Dan; Bloom, Paul; Britton, Julie Edell; Dahl, Darren; Fitzsimons, Gavan; Griskevicius, Vladas; Inman, J. Jeffery; Keller, Punam; Angela Lee; Menon, Geeta; Shiv, Baba; Small, DeborahAbstractThe article offers information on the Nudging Our Way to a Better Tomorrow: Bridging the Gap Between Consumer Behavior Research and Public Policy in the U.S.SubjectsUNITED States; CONSUMER behavior research; CONFERENCES &; conventionsPublicationAdvances in Consumer Research, 2011, Vol 39, p679ISSN0098-9258Publication typeProceeding