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- Title
Prepare your private practice for a successful 2024.
- Authors
Canto-Sims, Diana
- Abstract
This article from Optometry Times provides guidance for private practice owners on how to prepare their practices for a successful year ahead. It emphasizes the importance of analyzing data from the previous year to forecast and allocate resources effectively. The article suggests steps such as assessing frame inventory, reviewing laboratory agreements, setting SMART revenue goals, investing in staff training and development, maintaining clinical equipment, planning marketing strategies, and reviewing and planning budgets. By following these steps, private practice owners can position their practices for growth and prosperity in the coming year.
- Subjects
MARKETING planning; BUDGET; MARKETING strategy; OPTOMETRY; INVENTORIES
- Publication
Optometry Times, 2023, Vol 15, Issue 12, p32
- ISSN
0890-7080
- Publication type
Article