Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleCONNECTING WITH CUSTOMERS.AuthorsMcAlister, NinaAbstractA description of the course "Customer Relationship Management (CRM)," also known as "Sales Force Management," being offered at the Hankamer School of Business in Baco, Texas is provided.SubjectsCUSTOMER relationship managementPublicationBaylor Business Review, 2012, Vol 30, Issue 2, p24ISSN0739-1072Publication typeCourse Review