Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.Title9 Steps to a Strategic Marketing Plan.AuthorsAnwar, Rebecca; Capko, JudyAbstractProvides steps to develop strategic marketing plan among physicians. Conduction of market research; Plans of community events in line with marketing goals; Consideration on marketing audit. INSETS: KEY POINTS;A GUIDE TO MARKET RESEARCH;SPEEDBAR.SubjectsGENERAL practitioners; MARKETING research; MARKETING auditsPublicationFamily Practice Management, 2001, Vol 8, Issue 10, p39ISSN1069-5648Publication typeArticle