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- Title
LEADERS IN MARKETING: E. Cardon Walker.
- Authors
Wright, John S.
- Abstract
A biography of E. Cardon Walker, vice president in charge of marketing for Walt Disney Productions, is presented. He was born in 1916 in Rexburg, Idaho, moving with his family to Los Angeles in 1924. After graduating from the University of California, Los Angeles in 1938, he began working for Disney as a messenger boy. Appointed to the company's executive committee in 1960, he was promoted to his current post at the time of publication in 1965.
- Subjects
WALKER, E. Cardon; MARKETING executives; WALT Disney Productions (Company); MARKETING; CAREER development; AMUSEMENTS; MANAGEMENT committees
- Publication
Journal of Marketing, 1968, Vol 32, Issue 1, p62
- ISSN
0022-2429
- Publication type
Biography
- DOI
10.2307/1249199