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- Title
Development of rural accommodation selection criteria: The case of South Korea.
- Authors
Seung-Woo Choo; Kwang-Ho Lee; Jeong-Yeol Park
- Abstract
The article presents a study on the criteria of rural accommodation selection by using the Analytic Hierarchy Process (AHP), focusing on the case of South Korea. Key domains of service attributes within rural accommodation selection were implemented. The aims of the study are noted, along with conclusions, implications, and recommendations for future research based on the findings of empirical analysis.
- Subjects
RURAL tourism; TRAVEL accommodations; ANALYTIC hierarchy process; TOURIST attitudes; CUSTOMER satisfaction
- Publication
European Journal of Tourism Research, 2017, Vol 17, p246
- ISSN
1994-7658
- Publication type
Article
- DOI
10.54055/ejtr.v17i.306