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- Title
Business linguistics and business discourse.
- Authors
Daniushina, Yulia V.
- Abstract
The paper suggests establishing a separate branch of Applied Linguistics - Business Linguistics, a multidisciplinary synergic field for researching the use of language and communication in business. The author begins the exploration of Business Linguistics, defining its sources, key areas and practical purposes. In this way, the definition and functional typology of business discourse are designed by the author. The discursive approach adopted is intended to provide the basis for investigating this promising field.
- Subjects
LANGUAGE &; languages; LINGUISTICS; BUSINESS communication; BUSINESS writing; LEXICOLOGY; INFORMATION theory
- Publication
Calidoscópio, 2010, Vol 8, Issue 3, p241
- ISSN
1679-8740
- Publication type
Article
- DOI
10.4013/cld.2010.83.08